After several years of being a ceramic supplier to other stores and restaurants. In 2020 Marvilla had plans to launch their own online store and open their first showroom. In order to transition from supplier to retailer we needed to increase brand awareness and increase the brand's online presence. Product photography was at the top of our priorities and we really wanted the ceramics to speak for themselves.
Following the clean/geometric aesthetic of the products we revolved around the concept of Daily Rituals which then we translated into social media content using natural light and playing with shadows. Accentuating the versatility, playfulness and modularity of the products while giving a familiar, quotidian-scene look.